One of the easiest to understand outlines of Social Media planning that I've found is by Olivier Blanchard. He succinctly outlines the four parts of the plan and even wiser, points out that all 4 roles may not be fulfilled by one staffer or outside consultant.
You can use this article to think through your own plan and see if you need more help or just more organization to maximize your social media footprint.
Best Practices For Social Media: The Basics of Program Planning « The BrandBuilder Blog.
You can use this article to think through your own plan and see if you need more help or just more organization to maximize your social media footprint.
Best Practices For Social Media: The Basics of Program Planning « The BrandBuilder Blog.
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